KEY TAKEAWAYS:
- Higher Environment opens second New Orleans location at 3824 Journal St.
- Model provides curated designer style from Jean Paul Gaultier, Jacquemus, and extra
- Grand opening occasion on Aug. 9 consists of music, refreshments, and uncommon sneaker showcase
- Founder Shaterra Blackmon goals to develop the model as a cultural style hub
Higher Environment, a luxurious streetwear retailer, is increasing its footprint with the opening of a brand new location on Journal Road in New Orleans.
The shop, situated at 3824 Journal St., is the model’s second in New Orleans and its fourth general, with present places in Houston and a brand new outpost deliberate for Destin, Florida, later this 12 months. Recognized for mixing excessive style with streetwear and providing uncommon designer collections, Higher Environment is positioning itself as a cultural vacation spot for fashion-forward shoppers within the South.
Based by artistic entrepreneur Shaterra Blackmon, the corporate has gained a following for its immersive buying experiences. The brand new flagship goals to construct on that popularity with curated items from high-end labels resembling Jean Paul Gaultier, Jacquemus, Loewe, and Rick Owens.
“Trend has at all times been my love language, and Higher Environment is my manner of sharing that zeal with the world,” Blackmon mentioned. “Our Riverwalk location has been an unimaginable area to attach with guests from throughout, however this new Journal Road flagship is designed to serve each locals and guests who crave one thing particular. I needed to create a spot the place women and men in New Orleans can expertise high-end luxurious manufacturers in an surroundings that feels inspiring, inclusive, and true to the spirit of our metropolis.”
She mentioned opening their second location in New Orleans is greater than enlargement – it’s a mirrored image of the love and loyalty town has proven Higher Environment.
“Our first retailer on the Riverwalk gave us a basis to attach with the group, and now this Journal Road location permits us to raise that have even additional,” she mentioned. “This new area isn’t just about style—it’s about tradition, creativity, and constructing one thing significant for the following technology of tastemakers.”
The grand opening celebration, open to the general public, is slated for Saturday, Aug. 9. Buyers can count on music, refreshments, and a showcase of uncommon sneakers and high-end streetwear in what the model describes as an “elevated buying expertise,” based on a information launch.