Is the previous comic-con mannequin useless? James Gunn speaks on his new strategy to advertising the DC Universe movie and tv slate.
The 2010s have been actually a golden age for comic-con (a minimum of, when it got here to movie and TV bulletins). Followers might anticipate to tune in yearly to main reveals from each the Marvel and DC Universe, revealing new particulars on each introduced and unannounced venture alike. Among the most iconic moments from superhero fandom got here from these reside occasions.
Nevertheless, there’s been a shift. Really “huge” bulletins at comic-con, be it San Diego or New York, have grow to be few and much between. Whereas it began effectively earlier than James Gunn took over the DC Universe with Peter Safran, their absence has been by FAR essentially the most noticeable. This if solely as a result of Gunn himself has been very lively in letting main information drop randomly on social media.
Is The DC Universe Leaving Comedian-Con Behind?
James Gunn truly spoke on the DC Universe’s absence from comic-con throughout a current dialogue with New Rockstars. The director revealed that the choice to maneuver away from conventions had nothing to do with the state of the trade, and every part to do with cash. Merely put, it’s actually costly to host a Corridor H panel at a spot like San Diego Comedian-Con!
“I feel it’s a case-by-case foundation. It simply relies on the state of affairs. Generally you actually profit from going to Comedian Con and spending thousands and thousands of {dollars} and promoting an concept, particularly when you’ve an excellent trailer.”
“However different occasions, I put up an image of the quilt of the screenplay on Instagram for zero {dollars}, and it’s equally efficient; it will get simply as a lot press. So you need to form of at all times ask your self, ‘What’s it that’s value spending cash on?’”
In fact, it’s not going the DC Universe will go away comic-con behind for good. As extra creators apart from James Gunn make progress on their tasks and the variety of tasks in growth will increase 12 months over 12 months, it’s seemingly that the golden age of comic-con will return as soon as extra. Although for now, evidently followers should accept social media posts and interviews.
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