Benson Automotive Group and Porsche New Orleans have opened a brand new 37,000-square-foot luxurious dealership and repair heart in Metairie, marking a significant funding within the Gulf South automotive market and the most recent growth of proprietor Gayle Benson‘s rising automotive portfolio.

The brand new “Vacation spot Porsche” facility, positioned at 8900 Veterans Blvd., formally opened Could 28 with a ribbon-cutting ceremony attended by native officers, enterprise leaders and neighborhood members. The dealership includes a redesigned showroom, digital buyer engagement know-how and an expanded service division with 18 service bays.

The venture was accomplished in lower than two years after groundbreaking and was developed in partnership with Porsche Vehicles North America.

Benson, proprietor of the New Orleans Saints and New Orleans Pelicans, stated the dealership displays the corporate’s long-term confidence within the Larger New Orleans area and Jefferson Parish financial system.

“Bringing this world-class Porsche facility to Jefferson Parish is an amazing level of satisfaction for all of us,” Benson stated in an announcement. “This funding displays our deep and enduring dedication to Jefferson Parish and our absolute confidence within the energy, resilience, and vivid way forward for the Larger New Orleans area.”

Jerry Moisant, president of Benson Automotive Group, stated the venture was the results of collaboration amongst Porsche executives, architects, contractors and dealership workers.

The opening occasion additionally featured the disclosing of two customized Porsche 911 autos created by means of Porsche’s Sonderwunsch personalization program. The one-of-a-kind vehicles had been designed as tributes to the Saints and Pelicans, incorporating customized detailing and design components impressed by every franchise’s branding and uniforms.

In keeping with the corporate, one of many autos — the Pelicans-themed Porsche 911 — has already been bought by lawyer and longtime Pelicans supporter Morris Bart.

John Cappella, govt vp and chief working officer of Porsche Vehicles North America, stated the customized autos spotlight the rising demand for high-end personalization within the luxurious automotive sector.

The occasion concluded with a preview of the upcoming Porsche Cayenne Electrical, giving attendees an early take a look at Porsche’s next-generation electrical SUV platform because the automaker continues increasing its electrical car lineup.

Benson Automotive Group acquired Porsche New Orleans in April 2024 as a part of a broader growth of its regional dealership and collision heart operations. Firm officers stated the brand new facility is meant to strengthen the dealership’s buyer expertise choices whereas reinforcing Porsche’s presence within the Gulf South luxurious car market.