Zehnder Communications, a totally built-in promoting company serving regional, nationwide and world corporations, has expanded its capabilities with a brand new built-in communications division. Allison Stiel has been promoted to vice chairman and can lead the division, mixing conventional media, digital channels and social media platforms.
“At Zehnder, going past to serve our shoppers is certainly one of our key tenets. Our new Built-in Communications Division unifies public relations and social networking methods to intensify model consciousness and interact audiences in additional significant methods,” Zehnder Chief Government Officer Henry Chassaignac stated.
The division will use strategic plans to mix conventional media, digital channels and social platforms. Via genuine storytelling and relationships with media, influencers, content material creators and on-line communities, Zehnder goals to amplify manufacturers and interact audiences.
“In at this time’s always-on world, audiences aren’t simply studying the information; they’re creating it, sharing it, and responding to it in actual time. I’m excited to construct on our strengths to succeed in audiences in all of the locations the place they eat information and drive data-rich outcomes for our shoppers,” Stiel stated.
Stiel has greater than 20 years of expertise throughout industries together with know-how, hospitality, journey, meals and beverage, finance and well being care. She earned a bachelor’s diploma in mass communications from LSU in 1999 and joined Zehnder in 2005.
To study extra, go to WeAreZ.com.

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