Erika Kirk & Turning Level USA’s ‘All-American Halftime Present’: Did Anybody Truly Watch?
Studying Time: 3 minutes
For the primary time in Tremendous Bowl historical past, the halftime present obtained extra press protection than the sport itself.
As you’ve seemingly heard by now, Unhealthy Bunny headlined the precise halftime present, and he crushed it.
However final yr, the preliminary announcement of his gig ignited a firestorm of mindless outrage.
In response to the baffling uproar, Erika Kirk and Turning Level USA introduced their very own halftime present, which aired on-line reverse Unhealthy Bunny’s.


Many MAGAsphere social media customers stated they have been planning to tune into the Turning Level present, which was be headlined by Child Rock, Brantley Gilbert, Lee Brice, and Gabby Barrett.
“It’s true, Turning Level USA is thrilled to announce The All-American Halftime Present,” the group stated in an October 2025 X assertion, noting the live performance will rejoice “religion, household, and freedom.”
The response was so robust that Erika vowed that her present would draw a “bigger viewers” than Unhealthy Bunny’s efficiency.
However was there ever any precise likelihood of that?


Brief reply: no. Lengthy reply: completely freakin’ not.
For starters, the parents at Turning Level didn’t do an important job of getting the phrase out, asserting their lineup lower than one week earlier than the massive recreation.
On prime of that, the Tremendous Bowl is the most important tv broadcast of the yr by a big margin.
Principally nothing can compete with it.
Erika and firm would’ve wanted tens of thousands and thousands of individuals to interrupt their Tremendous Bowl events with a view to change channels or log in to YouTube.
In brief, the brand new Turning Level CEO over-promised — by lots.


“For us to have the ability to present an alternate that’s pro-America, that’s simply professional all the pieces, that that’s not the alternative of what they’re placing on the market, I don’t wish to go into particulars and bash that, as a result of there’s apparently an viewers that desires that,” Kirk stated throughout a current look on Fox Information’ The Story with Martha MacCallum (by way of Newsweek), including:
“However there’s a bigger viewers that desires ours. And so we’re going to make it very wonderful. I’m so excited.”
She’s proper that there was a bizarre diploma of concern surrounding the Unhealthy Bunny announcement — however she’s seemingly vastly overestimated the extent to which persons are keen to alter the channel in the midst of the Tremendous Bowl.
“What I’m feeling goes past myself,” Unhealthy Bunny posted on Instagram final yr, asserting his efficiency.


“It’s for individuals who got here earlier than me and ran numerous yards so I might are available in and rating a landing … that is for my individuals, my tradition and our historical past. Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL.”
The artist — whose actual identify is Benito Antonio Martínez Ocasio — poked enjoyable on the controversy surrounding his choice when he hosted Saturday Evening Reside again in October.
“I’m very excited to be doing the Tremendous Bowl, and I do know individuals all world wide who love my music are additionally comfortable,” Benito stated in Spanish throughout his monologue.
“Should you didn’t perceive now what I simply stated, you may have 4 months to be taught!”
However if you happen to haven’t been taking your Spanish classes, concern not! You don’t must be multilingual to take pleasure in a Unhealthy Bunny efficiency!



